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Introducing WILLOW | Sept’23: Etherealize collec

Introducing WILLOW | Sept’23: Etherealize collection

WILLOW features a low plunging neckline that is eye catching and modern while remaining elegant. The bodice is adorned with delicate, shiny laces that provides a subtle shimmer to the dress, adding a touch of romance and intricate detail. Every movement with WILLOW flows like water with its light and airy A-Line tulle skirt, etherealizing any bride in it. When designing WILLOW, we wanted to make sure that the gown can evoke a sense of grace & elegance with its silhouette and fabric. Hence brides will find that the gown glides behind them with an ethereal, almost weightless quality, creating a captivating and romantic aura as she moves.

Complete the look here with:
- Aurier Dripple Diamond Earring in 18K White Gold from @michaeltrio
- Hair and makeup by @chichi_allure @jenny_qianyi @miko.chichiallure

Brides-to-be who are interested in WILLOW, be sure to bookmark this post & schedule a consultation / try-on session now! VIP Week is almost over, thank you to all the lovely #WCBrides who came down this week to try on our new collection! Stay tuned next week for more from our Sept’23: Etherealize collection ✨

— Introducing SABRINA | Sept'23: Etherealize col

— Introducing SABRINA | Sept'23: Etherealize collection.

With SABRINA, we wanted to blend the ethereal organza fabric with a more luxurious one like double satin. Similar to all of our minimalist gowns, the design places more emphasis on the silhouette, cutting and fabrics. The shorter length of this gown makes it a fuss-free option for brides who are planning to move around without a grand train. The gown also comes with a unique single organza strap that cascades from one shoulder, creating a visually captivating focal point and making the piece look modern while remaining sophisticated. It's asymmetrical design is definitely one for the modern brides!

SABRINA's clean mermaid silhouette can be transformed into a soft & airy A-line gown with its attachable organza train. We wanted the gown to still carry a dreamy, ethereal aura to match this collection's theme, hence the organza train. It adds an element of romance to the gown's otherwise sleek and modern design, striking a perfect balance for brides who wish to have both!

Our VIP Launch is almost over! VIP brides, be sure to bookmark this and try SABRINA on at our studio during your appointment! Discover more from our Sept'23: Etherealize collection by following us or checking out our Sept'23 story highlights!

- Photography: @androidsinboots
- Hair & makeup: @chichi_allure @jenny_qianyi @miko.chichiallure
- Model: @basicmodels @rozmuhree

Introducing CLAIRE | Sept’23: Etherealize collec

Introducing CLAIRE | Sept’23: Etherealize collection

With growing requests from our VIP brides to feature more minimalist pieces, we wanted to also spotlight CLAIRE. To capture a timeless elegance with this piece, we chose to use a double satin fabric to provide more structure to the bottom of the dress. Hence it drapes effortlessly and feels lightweight when worn but there is still some emphasis on its clean A-line sillhouette. On its own, the satin sweetheart neckline really encapsulates the essence of understated beauty. This gown was mainly designed to celebrate the beauty of simplicity, making it the perfect gown for brides who values the essence of less is more.

CLAIRE is also the ideal gown for brides who are looking for a more modest neckline as it comes with a detachable pearl-studded, tulle off-shoulder! With its cleaner lines provided by the double satin skirt, CLAIRE’s detachable off-shoulder gives the gown some contrast by adding a softer touch. The detachable piece is adorned with soft ruching that gently frames the collarbone and shoulders, with a loose scattering of hand-sewn pearls. This add-on is designed with versatility in mind, making it an ideal choice for multiple looks or styles of our brides! Brides who are more conscious of their arms, or wish for a softer, more airy off-shoulder design can go for CLAIRE!

Brides-to-be who are interested in trying on CLAIRE can schedule an appointment now. VIP brides who are keen on trying CLAIRE on, be sure to bookmark this! Discover more from this month’s collection by checking out our Sept’23 story highlights.

Complete the look:
— Water Pearl Earring in 14K White Gold 8mm + Water Pearl Necklace in14K White Gold 9mm from @michaeltrio
— Pearl Headband from @oooh.darling

— Hair & makeup: @chichi_allure @jenny_qianyi @miko.chichiallure
— Model: @basicmodels @lidiya.pervak

Introducing GLADYS | Sept'23: Etherealize collecti

Introducing GLADYS | Sept'23: Etherealize collection

Like many gowns in this collection, we wanted to continue playing around with our fabric choices. Hence, GLADYS is mostly comprised of organza fabric to emulate a soft and feminine energy fitting to this collection's theme. While most of our past organza fabric pieces only feature laces on the top and never go past the waist, GLADYS' lace slowly trails down the dress like fallen petals. 🍃

We wanted this gown to be both sweet & elegant, hence we explored placing some lace underneath with a nude color fabric that adds a pinkish, off-white undertone beneath the sheer organza fabric. This also creates a playful yet layered look to the gown that is completed with a sweetheart neckline. This one is for the brides who are into sweeter tones and are not afraid of a little colour for their big day! Despite its layers, brides who try this on will find that because of our fabric choices, the gown is still really lightweight & airy.

Brides-to-be who are interested in seeing this gown in a styled setting & look can stay tuned for our styled photoshoot! Bookmark this and schedule an appointment to try GLADYS on at our studio!

Photography: @androidsinboots
Hair & Makeup: @chichi_allure @jenny_qianyi @miko.chichiallure
Model: @basicmodels @lidiya.pervak
Jewellry: @michaeltrio
Hair Accessories: @oooh.darling

— Introducing JENICA | Sept’23: Etherealize co

— Introducing JENICA | Sept’23: Etherealize collection

JENICA is one of the few gowns in this collection to come with a detachable add-on. Inspired by one of our older gown CASSIDY, we wanted to highlight some simliar features like its signature illusion back, illusion lace straps, and its stunning glitter tulle base. Aside from these existing highlights, we also decided to make JENICA grander and longer this time. Many of our brides noted to us that while they loved CASSIDY’s design, they wished for a grander walk-in look, hence the long detachable cape.

The cape comes with matching pearl beaded floral lace to complete the look, allowing the bride to have a grander entrance on her big day. Each flower is carefully hand sewn onto the gown, from the dainty floral details on the illusion back, to the ends of the ethereal cape. The lightness of this look is also emphasised with the add-on, bringing us back to this collection’s theme.

Share this with a fellow bride, or follow us @weddingcrafters to discover more from our new collection! Brides-to-be who are interested in trying JENICA on, be sure to bookmark this ✨

Hair & Makeup: @chichi_allure @jenny_qianyi @miko.chichiallure
Model: @basicmodels @rozmuhree
Jewellery: @michaeltrio

— Introducing KENDRA | Sept'23: Etherealize coll

— Introducing KENDRA | Sept'23: Etherealize collection

KENDRA is one of the four minimalist gowns in this new collection, and one that loosely falls under the trending style called 'extravagant minimalism'. Clean and sophisticated, this gown is already a popular pick amongst our VIP brides! A key highlight of the gown is its chic neckline that is shaped with thin folds to create a pleated top. Our seamstresses, together with Estella who designed KENDRA, made several attempts to perfect the folds; redoing the top and readjusting till they got the ideal shape.

To capture the essence of the theme, KENDRA is also specially made with a lighter Mikado fabric which gives the gown a luxurious silky shine. This soft and silky fabric on its own perfectly blends the ethereal nature of our collection — the lightness and the seamless flow of our Mikado fabric — with the style of extravagant minimalism which many of our brides are looking for. Did we mention that KENDRA comes with pockets? Scroll through for some behind the scene moments ✨

Brides-to-be who are keen on trying on KENDRA can bookmark this and schedule a future appointment with us! Follow us at @weddingcrafterssg as we feature more from our new collection.

Photography: @androidinboots
Hair & Makeup: @chichi_allure @jenny_qianyi @miko.chichiallure
Model: @basicmodels @rozmuhree
Jewellery: @michaeltrio

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